Author: Maik Seyfert

In today’s fast-paced work environment, it’s easy to get caught up in processes and frameworks, losing sight of what truly matters: creating value. The key isn’t in perfecting every process but in understanding why we’re doing what we do. By focusing on purpose and aligning every decision with delivering real impact, we ensure our work drives meaningful results. Whether it’s measuring return on investment (ROI) beyond revenue or adapting frameworks to serve the bigger picture, value should always be the North Star guiding our efforts.

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From my experience, I’ve seen how frameworks can be both a blessing and a curse. They provide valuable structure but can easily become crutches. When I’ve worked with people who lacked the confidence or skills to adapt these systems to real-world challenges, I noticed they often clung to them rigidly. In my work across product management, UX, engineering, and agile software development—including Scrum and Lean—I’ve observed similar patterns. Inexperienced professionals sometimes rely too heavily on frameworks, rules, processes, or checklists, rather than focusing on delivering real value or making an impact. Through this post, I want to explore why rigid adherence to frameworks can limit meaningful outcomes and how we can shift toward more flexible, value-driven thinking. The Safety Net …

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